About Us

With a special focus on hotpot products, processed seafood, and meatballs, Wei Wei products are crafted to meet the diverse demands of today’s food industry.

Founded in 1996 as a small retail store in Aranque, Sta. Cruz, Manila, Wei Wei Cold Store began by catering to local consumers on a per-item basis. By 2000, through dedication, hard work, and effective management, the company expanded its product line to serve not only individual customers but also major hotels and restaurants.

By 2008, Wei Wei had successfully penetrated leading supermarkets such as SM Supermarket, SM Hypermarket, WalterMart, Puregold, and Metro Gaisano. In 2010, the brand introduced improved packaging to strengthen its image and boost recall as a trusted leader in its category.

Today, Wei Wei products are proudly available in Landers, Lawson, leading hotels and restaurants, as well as major and neighborhood supermarkets nationwide. Even through the challenges of the COVID-19 pandemic, the company remained resilient—adapting quickly, securing supply lines, and ensuring Filipino families continued to enjoy safe, high-quality products in uncertain times.

Wei Wei’s success is rooted in a commitment to quality, taste, and value-for-money excellence. Every product undergoes a thorough selection process to guarantee not only flavor but also safety and consistency. With a winning attitude, innovative marketing, and strong retail partnerships, Wei Wei continues to deliver fresh, unique, and delicious products that Filipino consumers have trusted for over 20 years—and counting.